For Talent
- Show who you are beyond the resume
- Create a stronger first impression
- Share intro videos and proof of skill
- Stand out with more than bullet points
About Vetano
A new way to hire, built from real hiring frustration.
Vetano helps talent show more than a resume and helps employers make faster, smarter, more confident hiring decisions.
Founder story
How Vetano Started
One conversation changed everything.
In 2023, our founder Chris Fairley was caught in a big tech layoff. After 20 years in tech, he found himself stuck in a hiring process that was not working.
After one too many disappointing experiences, he started thinking differently: what if candidates could explain and show their skills on video before the interview?
At the time, Chris was doing whatever he could to keep going, including selling high-end window shades on 100% commission.
One evening, after a long day with zero sales, he went over to a neighbor’s house hoping to finally make one.
He did not make the sale.
But he did talk about an idea he could not stop thinking about.
That neighbor had retired after 38 years at a Fortune 5 company, where he led mobile research, earned a PhD, and held 32 patents. After hearing the idea, he invited Chris to sit down and tell him more.
Two days later, they met again.
That neighbor handed Chris $5,000 and told him to stop selling shades and start the company.
Chris registered the business that same day.
That idea became Vetano.
This story still shapes how we think about hiring today: first impressions matter, proof builds confidence, and one conversation can change everything.
60-second recap
Hear Chris tell the short version in his own voice. The written story on the left has the full detail.
Why the video comes first
The moment that shaped the product.
A Fortune 100 company reached out after seeing my resume. They wanted help fixing their security issues. The phone conversation went well enough that they asked if I could come to NYC for an immediate interview. I took the train in that day.
When I got there, someone walked me into a conference room and left me alone. I waited about twenty minutes while various people walked past the door. Then someone came in and told me the team had reviewed my resume and decided I did not have enough experience after all. Not a good fit.
I thanked them, left the building, and got back on the train. I knew what had happened. They had not reviewed my resume in those twenty minutes. They had reviewed me. The resume had been fine on the phone. Something else changed when I walked through the door.
“They had not reviewed my resume in those twenty minutes. They had reviewed me.”
Chris Fairley, Founder
That moment shaped how Vetano works. Intro videos let candidates make a real first impression before the train ride. Skill videos let them show what they can actually do, not just what fits on a page. ID verification through Persona confirms the person is real. Structured review keeps employers focused on capability, not pedigree.
I could not stop bias from existing. But I wanted the version of bias that wasted less of my life, and less of every candidate’s life. Video does not eliminate bias. Nothing does. But it surfaces bias earlier, gives candidates a fair shot at being seen for their capability, and refuses to let bias waste their time invisibly.
The third era of hiring
Every era has its early winners.
Hiring has reset twice in twenty years. The owners who moved first are still winning. This is the third reset.
2003
Job boards
Monster, CareerBuilder, Craigslist. Paper resumes uploaded to the cloud. Almost nothing was verified.
20+ yrs of unverified noise
2014
Aggregators
Indeed and ZipRecruiter swallowed listings. Volume went up, signal stayed flat.
Cheap clicks, expensive hires
2026
Proof-first
ID-verified profiles. Skill videos. Owners see who they are hiring before the interview.
The window is open
The early movers in 2003 and 2014 are still ahead. The 2026 window is still open.
What we believe
What We Believe About Hiring
Hiring should feel more human, efficient, and informed.
Talent deserves a chance to make a real first impression before the interview.
Employers need more than a resume to make confident decisions.
The process improves when people can show communication, presence, and skill.
What Vetano does
What Vetano Makes Possible
Vetano helps both sides of hiring make better decisions earlier.
For Employers
- Evaluate candidates faster
- See proof of skill earlier
- Reduce guesswork
- Hire with greater confidence
Learn more
Explore proof-first hiring
These resources explain the hiring ideas behind Vetano in clear, citable language.
Our mission
Help people get seen for what they can actually do.
Our mission is to help people get seen for what they can actually do and help employers hire with greater speed, trust, and confidence.
We are building a future where proof matters more, first impressions are stronger, and hiring works better for everyone.
The Lesson Behind Vetano
Keep hustling.
Keep talking about your idea.
One conversation can change everything.